It should come as no surprise to any blogger that using visual media is an important part of running a blog. Images give visual clarity to your posts and can also help your SEO with meta-tags. Blogs with a substantial and efficient use of visual media have a much higher chance of being shared on social news aggregators, which can multiply your page views in a single hour.
Here are four unique and exclusive ways you can use visual media to generate more pageviews:
Integrate photo app networks
Instagram is a new power player in the social media world and its influence will only grow now that it has been acquired by Facebook. Using Instagram as a photo app gives non-photographic bloggers a chance to stylize their images and then share them with millions of potential viewers. By integrating Instagram into your blog you may be able to substantially increase your traffic.
Get viral on YouTube
Viral video is still one of the quickest ways for bloggers to draw traffic to their domains. A video on YouTube that catches on fire can streak across the Internet like shooting star for everyone to see. If you have a lot of videos you might want to consider also using private video hosting in order to store videos for future use, releasing them to your Internet audience on an optimized schedule.
Pin your tales on the donkey
Pinterest is another one of the hottest new social networks and thousands of bloggers are successful using it to generate more traffic to their sites. Pinterest works fairly simply: you create boards on which you will post or ‘pin’ visual media. This media can be blog posts, photos, videos, or any form of online content that can link back to a URL. Fashion bloggers, food bloggers, and entertainment bloggers in particular should take advantage of this uniquely visual social network. Further reading about the traffic powers of Pintrest can be found here.
Infographics [Here are 55 different web-related infographics if you are curious!] are valuable for a variety of reasons: they are visually compelling; they express a lot of data and information in a small space; they are good for SEO because they create inbound links; they can help you to brand your online presence; and they’re easy and fun memes to share on social media sites. If you have a flair for creating neat visual graphics that contains interesting, well-researched data, your blog can benefit immensely from original infographics.
These four tactics are almost certain to increase your blog traffic by leaps and bounds. All they require is an immersion into the newest visual media-based social networks and the creation of viral content and infographics.
Any questions or comments can be directed below and I’d be happy to address any concerns you may have!
As always, thanks for reading!